The Free Collective

A conceptual anti-human trafficking campaign

This self-initiated campaign was created to raise awareness and uphold the dignity of those impacted by human trafficking. The visuals confront the harrowing reality that millions of people are treated as commodities — bought, sold, and silenced.

Using blue, the internationally recognized color for trafficking awareness, the design remains stark and minimal, allowing the message to speak with clarity and urgency. Barcodes, plastic overlays, and stripped-down imagery symbolize the dehumanization and oppressive conditions victims endure. Plastic overlays create a literal visual barrier between viewer and victim, symbolizing the suffocating silence imposed on those trapped.

Design can do more than inform — it can illuminate injustice, honor the unseen, and give voice to the unfree.

God’s children are not for sale.

This is a personal, conceptual project and is not affiliated with any real-world organization.
Conceptual campaign using photography via Unsplash